Request for the erasure of personal data

Heyvideo
2 min readApr 25, 2022

Request for the erasure of personal data

We retain and process minimal personal data of our users, all of which is pseudonymous data, being data relating to a single unidentified person. For our purposes, the data we collect includes a unique pseudonymous identifier (your User ID); your user preferences; and assets related to your projects. This is set out in our privacy policy.

We are therefore unable to isolate your data from our other users’ pseudonymous data profiles without a means of connecting you to your respective profile. This is part of our effort to create products and services which are private by design. Once the app is deleted by a user, the User ID is lost and so there is no means by which we can deduce which profile is yours.

Under our data retention policy, if the user profile is not accessed by a user for some time, it is moved to our inactive database. If after one year that data is still not used, it is permanently deleted.

Erasing personal data

Set out below are some measures you can take to ensure we do not further process your personal data, help you manage your settings, and administer your consent withdrawal request for both iOS and Android.

  1. You can delete the application from your phone and not re-download it. If you do choose to download it again in the future, do not accept personalized ads when prompted.
  2. You can edit personalized ad settings on your device.

For iOS:

Limit Ad Tracking on your device by:

  1. Open the Settings App
  2. Tap Privacy
  3. Scroll down to the bottom of the page and tap Advertising
  4. Toggle the Limit Ad Tracking switch on

After enabling Limit Ad Tracking, you will be able to clear the tracking data from your personal advertising identifier:

  1. Open the Settings App
  2. Tap Privacy
  3. Scroll down to the bottom of the page and tap Advertising
  4. Tap Reset Advertising Identifier
  5. When prompted, tap Reset Advertising Identifier

For iOS 14 or later versions

Limit Ad Tracking on your device by:

  1. Open the Settings App
  2. Tap Privacy
  3. Scroll down to the bottom of the page and tap Apple Advertising
  4. Toggle the Personalized Ad switch off

You can turn off location-based ads which will stop you from receiving advertisements based on your current location:

  1. Open the Settings App
  2. Tap Privacy
  3. Tap Location Services
  4. Either tap to turn off Location Services or select App Store or News from the list and set Allow Location Access to Never.

For Android:

Limit Ad tracking on your device by:

  1. Open the Settings App
  2. Navigate to Google
  3. Tap Ads
  4. Toggle the switch for opt out of Ads Personalization. Under this menu, you can also reset the advertising identifier that is currently assigned to them.

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